Apple’s Subtle Branding

Ben Brooks:

In other words: People share photos, and Apple doesn’t want photos from their iPhones looking like crap. Likewise the owner of iPhones don’t really notice better sounding microphones, but the people on the other end of the call do.

So my theory is that Apple wants consumers to always think things like: “Man you can really tell when someone is talking to you from an iPhone — they sound great.”